Client
client overview
Crodo is the main product in Snack Shot Food, it’s premium and indulging wafer product. Crodo is available in 3 different types with different coatings and different fillings to match all tastes.
campaign brief
Launching campaign to hit the market, and focus on:
– Position Crodo as a fun brand.
– Increase the awareness and reach the selected segment.
– Increase the engagement rate.
concept
concept rationale
Using the word (استكنيص) to grab attention as it’s a weird word although it’s commonly used, and here it reflects on the things you do to really enjoy your time while being yourself. And that Crodo is the best companion while you (تستكنيص)
Visual
Visual direction
social
social media posts
